Chris Arnold
Opinion
31 March 2019
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For Admap's April issue on sustainability, Chris Arnold, founder, Creative Orchestra, details how doing good for the environment and doing good for humanity go hand in hand, while it is increasingly evident that it’s also a healthy business strategy.
About Chris Arnold
Dr Chris Arnold is founder of the ethical marketing agency Creative Orchestra and co-founder of CONNECT2, a specialist in business to community engagement.
He is author of Ethical Marketing & The New Consumer and FLIP – unthink everything you know.